Handbook Design Ideas – Check out some of our best brochure ideas, templates and examples, all in one place. Then design your own informative and unique brochure for free!
Creating your own brochure from scratch can be difficult, especially if you’re struggling to come up with the perfect brochure idea. As designers and authors, we’ve all been there a few times. Sometimes all you need is a little brochure design inspiration to get your creative juices flowing.
Handbook Design Ideas
That’s why the team took the time to collect over 1,000 examples of infographics, flyers, brochures, posters and more. And we hope it will be used as inspiration for brochure designers of all skill levels. With brochure examples and templates from around the world, you’re sure to find inspiration in the Gallery.
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Would you like to create a travel brochure for your fantastic holiday home or hotel? How about designing a business brochure that represents your business in a very professional manner. Or even just a simple tri-fold brochure for your school project? We have all these examples of brochures in the Gallery.
Once you’ve found the perfect brochure idea, you can use one of our professionally designed brochure templates to get the job done. And with our collection of brochure templates, even a novice designer can create something amazing. It features professional business brochure templates, creative travel brochure templates and everything in between. So what are you waiting for? Almost every designer has created a brochure at some point. And chances are you’ll be asked to design another one! Whether it’s for clients or promoting your own business, brochure design is an art.
And there is an additional challenge: brochure design is no longer just for print. Digital brochures are just as popular as printed versions. It is quite common for clients to request a printed brochure with a digital file of the same design that can be shared.
But don’t bother with this design challenge. We’ve put together some classic and modern tips so you can create a brochure design that looks great and is easy to read.
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Using pastel colors in brochure design can create a soft, soothing and approachable look. Pastels, such as light pink, baby blue and mint green, add elegance and sophistication to the design, making it suitable for brands aiming to evoke a soft and cozy feeling.
These colors are often associated with a minimalist approach, providing an airy and light atmosphere that allows content to shine without being overwhelming.
Pairing pastel colors with clean, white space and soft typography can enhance the overall aesthetic and give the brochure a polished and polished look. Using pastel colors or subtle illustrations can add depth to the design while keeping the visual effect light and refreshing.
Staff Brochure Templates, Design And Layouts
Vibrant and colorful brochure designs can immediately grab attention and have a strong visual impact. Using bold hues and dynamic color schemes, this style adds energy and excitement, making it suitable for brands that want to project a vibrant and youthful image.
Bright colors can effectively highlight key information, draw attention to important parts, and make content more attractive.
To create a cohesive design, choose a color scheme that enhances your brand identity while ensuring that contrast is used effectively to maintain legibility. Incorporating patterns, color blocking or light gradients can add visual interest and variety and prevent your design from feeling flat or monotonous.
Contrasting accents in brochure design create a dramatic and eye-catching effect by matching dark and light colors. This style uses sharp contrasts, such as black and white or other contrasting color pairs, to draw attention to certain elements and add boldness to the look.
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High-contrast designs are effective for highlighting important content and creating headlines or key visual elements in the background.
Including high-contrast highlighting can also increase text readability and improve overall visual hierarchy. By carefully balancing contrasting elements, designers can guide the viewer’s eye through the brochure in a balanced and effective way. Using a textured background or geometric shapes can add depth to a design while maintaining the effect of a bold contrast.
The vintage aesthetic in brochure design offers a nostalgic and timeless appeal by drawing inspiration from bygone eras. This style can include elements such as retro typography, faded colors, and damaged textures that give the brochure an authentic, older look.
Vintage design often evokes a sense of history and tradition, making it ideal for brands looking to convey authenticity, heritage or the quality of hand-crafting. This approach works well for companies in industries such as antiques, artisan goods, specialty food and beverage, or any area where a sense of nostalgia can enhance the brand narrative.
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For a vintage look, use a muted color palette with tones like sepia, dusty pink or olive green and pair them with classic fonts that are reminiscent of the chosen era. By adding vintage-inspired illustrations or patterns, you can further enhance the aesthetic, creating a design that feels cohesive and well thought out.
Slanted accents add a modern and dynamic touch to the brochure design by seamlessly blending colors to create a sense of depth and movement. Using gradients as background elements, layers or highlights can make a design more complex and visually interesting.
Ladders work particularly well in technology, creative industries or any brand that wants to convey a visionary and innovative image. They can be used subtly to add texture or more boldly to create striking focal points that direct the viewer’s attention.
The versatility of gradient accents allows designers to experiment with different color combinations, from subtle monochromatic transitions to bold, contrasting color changes.
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The first step in creating a brochure design is to consider the shape, size, medium and fold. All of these tangible features of brochure printing contribute to the design style you choose and the way the combination of text, images and other elements come together.
Be sure to consider print versus digital. It is common for brochures to be both physical and online. While some brochure styles don’t require any work beyond converting the file to PDF, some printed works don’t translate well digitally. (Triple booklets can look particularly odd.)
When it comes to converting a printed brochure to digital, consider making each page or section of the brochure a separate page in the digital version. Arrange them in the way the content should be read. This makes the brochure easier to read regardless of the format.
Some brochure design trends include using bold color options, plenty of cool typography, and simple images. Many of the same things that are popular in other areas of design also apply to brochures.
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The block design style has made a comeback and is very popular in brochure design. A big factor in this could be some migration away from map styles in web design or moving to using more colors.
Block options can make it easy to use color in interesting ways while still keeping text elements readable. Blocks can also be used to create groups of weighting materials or individual blocks of impressive color or size.
Another fun thing about using block design elements is that they work in almost any color with any material, making this a universally appealing option.
Although the elements of print design and the elements of web page design have always overlapped somewhat, there is a strong push to create brochure designs that are easy to use and online. This use may include web pages or images on social networks or programs.
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When it comes to developing a brochure design, cross-platform usability of elements is an essential skill and technique you should consider.
Some things to consider when considering a crossover design are shape, color options, and word size and placement. When executed correctly, branding and images are conveyed across print and digital platforms for consistent branding and a comprehensive design solution for projects.
Geometric shapes can add a lot of punch to a brochure design, including the cover. The right combination of shapes can guide the eye through a design, help create emphasis on key content, or serve as a primary visual device.
In some of the most modern applications, geometric shapes are paired with monochromatic color palettes for a unique look and feel.
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This brochure design may or may not include other image elements, and this style can be a preferred technique when you don’t have many other images to work with. You can also opt for smaller or black and white images with geographic shapes as they can help create enough visual interest to carry the design.
When working with geometric shapes in your brochure design, try to choose a consistent shape and use it throughout. Consider different variations such as filled shapes or outlines to add a little more pizzazz.
Sometimes the most modern and fashionable part of print design is the paper, the printing technique or the orientation. While portrait-style brochures are the norm, using a landscape orientation can make your design stand out a little more.
Choose a landscape